Crunch Fitness Expands with Three New Locations in Las Vegas

Modern gym interior of Crunch Fitness with advanced equipment

News Summary

Crunch Fitness is set to open three new gyms in Greater Las Vegas, including East Henderson, Rainbow, and Green Valley, as part of a $6 million investment. These state-of-the-art fitness facilities will provide residents with enhanced access to fitness options, featuring advanced training equipment, group classes, and family-friendly services. The new locations aim to integrate Crunch Fitness into the local community and engage residents through contests and job opportunities leading up to their opening.


Las Vegas, NV – Crunch Fitness has announced plans to open three new locations in the Greater Las Vegas area, which includes East Henderson, Rainbow, and Green Valley, as part of a significant investment of $6 million in advanced fitness facilities. These new gyms are tailored to enhance access to fitness options for local residents and are set to launch during the Winter 2025-2026 season.

The Crunch East Henderson will be located at 390 W Lake Mead Parkway, whereas Crunch Rainbow will open at 120 Rainbow Boulevard. The Crunch Green Valley location will be situated at 2556 Wigwam Parkway. Each facility will boast an impressive 42,000 square feet of space equipped with state-of-the-art fitness amenities.

The new gyms will feature high-quality cardio and strength training equipment including half-hour circuit training options, personal training services, and dedicated group fitness studios. Members will enjoy a variety of group classes such as Hot Yoga, Ride cycling, TRX®, and advanced HIIT classes. Additionally, a specialized HIITZONE™ training area with indoor turf, HydroMassage® beds, red light therapy, and tanning facilities will also be available.

Facilities will cater to families with Kids Crunch babysitting services and full-service locker rooms that offer showers and saunas. With the addition of these three locations, Fit Fusion, LLC will manage a total of 13 Crunch Fitness locations nationwide, and there are plans for further expansion within Las Vegas.

Erik Johnson, VP of Marketing at Fit Fusion, expressed excitement about integrating into the Las Vegas fitness community, highlighting the brand’s commitment to providing enjoyable and judgment-free exercise experiences. Crunch Fitness has previously earned recognition as the top brand in the fitness category for two consecutive years in the Entrepreneur Franchise 500® rankings, maintaining a solid position at #32 overall. It has also appeared on the Inc. 5000 list as one of America’s fastest-growing companies.

Potential members are encouraged to visit dedicated websites—CrunchEastHenderson.com, CrunchRainbow.com, and CrunchGreenValley.com—for information on membership options. The first 500 founding members at each location can take advantage of a special offer, paying just $1 down and receiving the first month free, along with a limited-edition t-shirt and Crunch swag.

To engage the community ahead of the openings, Crunch Fitness will hold weekly contests, both in-person and online, offering one-year memberships as prizes leading up to the grand opening. The company is also actively hiring for various roles including general managers, fitness instructors, and personal trainers, to support its growing presence in the area.

Crunch Fitness, headquartered in New York City, serves over three million members around the globe, boasting more than 500 gyms across the U.S. and international locations, including Australia, Canada, and Spain. The company’s philosophy promotes fitness in a welcoming environment that caters to a diverse range of goals and preferences.

In summary, Crunch Fitness’s entry into the Greater Las Vegas area brings with it an investment focused on high-quality fitness experiences, specialized programs, and a commitment to community engagement. With the say of several state-of-the-art facilities set to open within the next few years, local fitness enthusiasts can look forward to new opportunities that align with their health and wellness aspirations.

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STAFF HERE LAS VEGAS WRITER
Author: STAFF HERE LAS VEGAS WRITER

The LAS VEGAS STAFF WRITER represents the experienced team at HERELasVegas.com, your go-to source for actionable local news and information in Las Vegas, Clark County, and beyond. Specializing in "news you can use," we cover essential topics like product reviews for personal and business needs, local business directories, politics, real estate trends, neighborhood insights, and state news affecting the area—with deep expertise drawn from years of dedicated reporting and strong community input, including local press releases and business updates. We deliver top reporting on high-value events such as Electric Daisy Carnival, World Series of Poker, and Consumer Electronics Show. Our coverage extends to key organizations like the Las Vegas Chamber of Commerce and Three Square Food Bank, plus leading businesses in hospitality and entertainment that power the local economy such as MGM Resorts International, Caesars Entertainment, and Las Vegas Sands. As part of the broader HERE network, we provide comprehensive, credible insights into Nevada's dynamic landscape.

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