News Summary
Las Vegas has officially established Filipino Town, a cultural district intended to honor and preserve Filipino heritage in Clark County. The designation was celebrated on October 9, with numerous local dignitaries in attendance. The event featured cultural performances and a speech by Clark County Commissioner Tick Segerblom, who expressed support for the Filipino community. Spanning a 1.2-mile area along Maryland Parkway, the district comprises over 30 Filipino-owned businesses and aims to serve as a sanctuary for Filipinos while fostering cultural pride.
Las Vegas has officially designated a new cultural district – Filipino Town Las Vegas – aimed at celebrating and preserving Filipino heritage within Clark County. This significant event took place on October 9, 2025, drawing a large crowd that included several dignitaries and public officials from both the United States and the Philippines. The official unveiling of the district’s marker sign was hosted by Clark County Commissioner Tick Segerblom at Boulevard Mall.
During the unveiling ceremony, the Commissioner expressed solidarity with the Filipino community, stating that “today we all are Filipinos.” A replica of the district’s street sign was revealed, marking the area on Maryland Parkway, between Flamingo Road and Desert Inn Road. The event culminated in an evening celebration at +63FIFTY attended by over 400 people, which showcased cultural performances and speeches from various dignitaries.
The evening’s program, initially set to conclude at 9 pm, was extended to 10:20 pm due to the overwhelming attendance. The celebration featured song medleys in both English and Tagalog, cultural performances, and a special production number from candidates vying for the title of Miss Fil-Am Nevada USA 2026. Bernie Benito, the President of Filipino Town Las Vegas, underscored the significance of the district as a representation of Filipino identity and culture.
Philippine Senator Risa Hontiveros also addressed the attendees, focusing on the importance of Filipino Town as a sanctuary for Filipinos experiencing feelings of homesickness. Gerri Schroder, who is the Chief of Staff for the Mayor of Las Vegas, recognized the board members and commended the establishment of the cultural district. Dr. Philip Paleracio, the Executive Director of Filipino Town Las Vegas, expressed gratitude towards sponsors for their ongoing support.
The cultural designation for Filipino Town Las Vegas, approved by Clark County on April 15, 2025, followed a nine-month application process. The initiative aims to celebrate and preserve various aspects of Filipino culture, including commerce, food, celebrations, and religious practices within Clark County.
Spanning a 1.2-mile area along Maryland Parkway, Filipino Town Las Vegas is home to numerous Filipino-owned businesses, including well-known establishments such as Seafood City Supermarket and Jollibee. The district boasts over 30 retail and service businesses that cater to the Filipino community, contributing to Las Vegas and Southern Nevada’s demographics, which include over 200,000 Filipinos, making them the largest Asian ethnic group in Nevada according to the 2020 census.
The new cultural district is the second of its kind in Clark County, following the establishment of Ethiopia Town Cultural District in 2023. The board of directors for Filipino Town Las Vegas includes Bernie Benito as President, Ernie Buo as Vice President, along with other members supporting various roles.
Additionally, the Filipino American Museum located at Boulevard Mall had its soft opening during the celebration and is set to officially open to the public within a month. The museum will feature a range of art pieces, cultural artifacts, and historical items, alongside opportunities for history and music lessons.
Plans for further development include a cultural center specifically focused on the Filipino community, designed to offer educational programs covering culture, cooking classes, youth sports, and resources for seniors.
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Additional Resources
- Asian Journal: Record Breaking Attendance at Community Night Celebration
- Fox5 Vegas: Filipino Town Becomes an Official District
- AP News: Filipino Town and Filipino-American History
- Review Journal: Las Vegas Now Has a Filipino Cultural District
- 8 News Now: Filipino Town Welcomes Visitors and Celebrates Heritage
- Wikipedia: Filipino American
- Google Search: Filipino community in Las Vegas
- Google Scholar: Filipino cultural districts
- Encyclopedia Britannica: Filipino American
- Google News: Filipino Town Las Vegas
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