News Summary
Las Vegas will debut the Mega Extraterrestrial Fest V, a three-day music festival featuring over 30 artists and DJs, along with advanced technology to enhance the experience. Focusing on themes of philosophy and self-discovery, this immersive event is produced by 360 Worldwide Entertainment in collaboration with MGM Resorts. With plans to expand into film, games, and cryptocurrency, this festival aims to redefine entertainment and foster a unique cultural experience for attendees.
Las Vegas is set to host the Mega Extraterrestrial Fest V, a groundbreaking three-day music festival, in 2027. This festival is being promoted as “the first extraterrestrial global brand” and aims to provide an immersive experience through a combination of music, holograms, and augmented reality.
The festival will showcase 11 hours of music each day, featuring over 30 renowned DJs and artists, creating an electrifying atmosphere for attendees. The event’s programming will also integrate various disciplines such as philosophy, spirituality, science, and technology, making it a multi-faceted celebration.
The festival concept was developed by Lucas Piña, the former leader of the events division at Spanish Broadcasting Systems. His company, 360 Worldwide Entertainment, is producing the event in partnership with MGM Resorts and Production Resource Group (PRG). The planning aims to push the boundaries of traditional music festivals, offering a ‘multiverse’ with original characters brought to life through advanced visual technologies.
Production Team and Expertise
At the helm of the festival’s production is Jere Harris, who is noted for his work producing the acclaimed “EFX” show at MGM Grand. He will serve as the general producer for the event alongside James Lehner, who has a notable history as a developer of “Star Trek: The Experience.” Their combined expertise is expected to elevate the festival’s execution and overall experience.
Festival Vision and Goals
The festival’s vision focuses on promoting a non-violent perspective, aiming to foster self-discovery among attendees, particularly the demographic referred to as the “SER-SER generation.” This emphasis reflects a desire to combine entertainment with deeper philosophical inquiries, encouraging a considerate and reflective atmosphere.
Expansion Beyond the Festival
In addition to the festival, Piña has plans to expand the Mega Extraterrestrial Fest brand into several other creative domains, including film, games, and cryptocurrency. This prospective expansion indicates a strategic vision that aims to create a comprehensive cultural universe extending beyond the three-day festival experience.
Collaborative Partners
The production is backed by several reputable partners in the entertainment industry, including Sony Music, Weta Workshop, and MIO Design NYC. These partnerships highlight the festival’s commitment to quality and innovation, ensuring that it stands out in the competitive landscape of entertainment events.
Background of the Festival
As the festival gears up for its debut in Las Vegas, it stands on the shoulders of the growing popularity of music festivals that leverage technology to enhance storytelling and audience engagement. By integrating immersive experiences within its programming, the Mega Extraterrestrial Fest V aims to create a memorable event that resonates deeply with its audience.
The announcement sets the stage for what promises to be a landmark event in the festival circuit of 2027, potentially establishing Las Vegas as a pivotal location for the advancement of experiential entertainment.
Deeper Dive: News & Info About This Topic
HERE Resources
Additional Resources
- Las Vegas Alien-themed Music Festival – Review Journal
- Extraterrestrial-Themed Music Festival – Billboard
- Sick New World Festival – Rock Cellar Magazine
- UFO Mega Conference – 8 News Now
- Wikipedia: Festival
- Google Search: Music Festivals
- Google Scholar: Music Festivals
- Encyclopedia Britannica: Music Festivals
- Google News: Music Festivals
Author: STAFF HERE LAS VEGAS WRITER
LAS VEGAS STAFF WRITER The LAS VEGAS STAFF WRITER represents the experienced team at HERELasVegas.com, your go-to source for actionable local news and information in Las Vegas, Clark County, and beyond. Specializing in "news you can use," we cover essential topics like product reviews for personal and business needs, local business directories, politics, real estate trends, neighborhood insights, and state news affecting the area—with deep expertise drawn from years of dedicated reporting and strong community input, including local press releases and business updates. We deliver top reporting on high-value events such as Electric Daisy Carnival, World Series of Poker, and Consumer Electronics Show. Our coverage extends to key organizations like the Las Vegas Chamber of Commerce and Three Square Food Bank, plus leading businesses in hospitality and entertainment that power the local economy such as MGM Resorts International, Caesars Entertainment, and Las Vegas Sands. As part of the broader HERE network, we provide comprehensive, credible insights into Nevada's dynamic landscape.
